GetUp is a small NFC checkpoint paired with an iOS/Android app. You set your alarm in the app and place the checkpoint somewhere away from your bed. When the alarm fires, there's no snooze, no swipe, no off button — the only way to silence it is to physically walk over and tap your phone on the brick.

That's the whole product. The friction does the work.

Honestly, it's a decent first step — and it's where I started. The problem is that "phone on the dresser" still has an off button two feet from itself. You walk over, tap dismiss, and your warm bed is six feet away. Most people end up back under the duvet within a minute.

What GetUp actually changes is that it separates the noise-maker from the off button. The phone keeps ringing wherever you keep it — the off switch lives across the room, in the checkpoint. So you can stick the brick where your day actually starts: bathroom sink, kitchen counter, gym kit, outside the bedroom. By the time you've turned the alarm off, you're already standing in the place that gets your morning moving.

It's built for them. Most alarms ring for 30 seconds and silence themselves — heavy sleepers can sleep right through that. GetUp doesn't stop. It plays through silent mode, through Do Not Disturb, full volume, until you scan the brick. There's nothing to outlast.

If you want even more protection, we have a selection of extra loud alarms which fire even louder than the apple ones!

This is one of the things GetUp actually solves. Because the noise-maker (your phone) is separated from the off button (the brick), you can keep the phone right next to your head on a low volume — loud enough to wake you, quiet enough not to wake the whole house. The brick takes the alarm off, not the volume.

If you've got an Apple Watch, you can take it further: set a vibration-only alarm on the watch, no sound at all. Wrist buzzes, you get up, you scan the brick. Nobody else knows it happened.

You can absolutely buy an NFC sticker on Amazon for a couple of quid. I did — that's how this whole thing started. Then I spent the next 400+ hours writing the iOS and Android apps to make it actually behave like an alarm, because the sticker is the easy bit.

So what you're paying for is the part the sticker doesn't give you:

• An app that overrides Do Not Disturb, mute, and the lock screen so the alarm actually fires reliably.
• A physical brick designed to sit on a bathroom counter or kitchen worktop and not look like a bin tag.
• Updates, support, and a 30-day refund if it doesn't work for you.

If you'd rather DIY it, that's a reasonable path. I just wanted something that worked out of the box — turns out a lot of other people did too!

GetUp works on both iOS and Android.

• iOS: iPhone 11 or newer, running iOS 26 or above.
• Android: any NFC-capable phone running Android 8.0 or above.

If you're not sure whether your phone has NFC, a quick search for your model name plus "NFC" will tell you in seconds.

The rule: put it somewhere that makes forward momentum easier than crawling back to bed. Once you've tapped, the next thing you do should already be one step away.

Three placements that work well:

• By the bathroom sink — tap, splash water, you're done.
• Next to your kettle, water bottle, or workout kit — tap and your next habit is right there.
• Outside the bedroom door — tap and you've physically left the sleep zone.

Avoid: bedside tables, desks within arm's reach, or anywhere you can tap and immediately collapse back into bed. That defeats the whole point.

Yes — and it's a genuinely good combo. You can set a silent, vibration-only alarm on your Apple Watch so the wrist buzz wakes you without making a sound. Useful if you live with light sleepers, or if you just hate the idea of a phone alarm going off in your room.

One thing to flag: the brick still needs to be tapped by your phone, not the watch. So you'll grab the phone on your way to the brick. A full Watch companion app — where the watch handles the scan itself — is something I'm actively working on, but it's not there yet.

You can absolutely move your brick around — some people swap it between bathroom and kitchen depending on the morning, or take it travelling. The app recognises the same brick wherever you place it.

Multi-brick support (pair more than one and pick which is active each night) is on the roadmap.

Every brick is assembled and shipped from the UK by me.

• Handling: 1–3 working days.
• UK delivery: 1–2 working days after dispatch (Royal Mail 48).
• International: 5–10 working days depending on country.

You'll get an email when your brick ships, with tracking as soon as it's available.

I want GetUp to genuinely help you wake up better — not become another gadget in a drawer.

• 30-day mornings guarantee. If you've used GetUp for 30 days and it hasn't helped, reply to your order email and I'll refund you.
• Damaged or faulty brick. If the NFC, magnet, or shell isn't right, I'll repair or replace it free.
• Lost in post. Royal Mail occasionally goes sideways. Tell me and I'll sort it.

Reply to your order email or message me via the contact page. I read every message myself and reply as quickly as I can.